ADVERTISER: CDS Electric
OBJECTIVE:
CDS Electric and CDS Emergency Power Services is a large Baltimore based company that did little advertising. They wanted to target homeowners in select counties to increase awareness for their emergency power generator installation business as well as the full range of residential electric services they provide.
TACTICS AND TARGETING:
DigitalSports designed custom banner targeted to private schools communities and affluent areas of the metro area created to brand two distinct business lines.
RESULTS:
“I first learned about DigitalSports through my son who played volleyball in high school. We knew they reached deep into the local communities and had a meaningful connection with local audiences. DigitalSports put together and executed a strategic and needs-focused ad campaign for us this past summer and it’s something that we’re going to continue to do for several months to come.
Our business is unique and our target audience is in a relatively broad market area of MD, PA, DE, and VA. DigitalSports helped us with creative ideas and provided very targeted and affordable advertising solutions for us. I feel confident that they are helping us generate awareness and name recognition with just the right audience, and that it’s going to really help our business grow in the long run. They’ve also provided great customer service – whenever we have a question or request, they’re quick to respond to our needs.
Thanks DigitalSports!” – Roy C. - VP Sales, CDS Companies